What is SEO?


Search Engine Optimisation is the process of ensuring that your page is deemed relevant by the search engine for the users search query. 

There is no short cut to success when it comes to SEO - however a clear strategy, smart thinking, a change in behaviours along with hard work and a little patience can transform your business.

What smart thinking SEO can do for you


Earn targeted traffic organically

Improve visitor engagement

Get found before your competition

Receive quality leads from your website

Increase Your Brand's Visibility

Increase Traffic to your website



SEO Campaigns focused on

Return On Investment

Krafted's roots are as search engine specialists with our business growing into a full fledged, multi-skilled web design and digital marketing agency.

The initial concept we had was to help SMEs grow through smart search marketing - getting found ahead of their competition by customers who are actively looking for their products or services.

Our belief in the power of savvy SEO grows every day with the success we have had in helping hundreds of businesses connect with new customers, increase their profits and grow their business.



Our Beliefs

Return On Investment

Any marketing endeavour a business undertakes should be cost-effective and deliver a return on investment. Search Engine Optimisation is the epitome of cost-effective marketing as it gets you found by customers who are actively looking for your products or services.

Tailored Search Solutions

Getting traffic onto your website isn't enough for us, we want to direct the right type of traffic that will generate leads and increase sales.

building Trust

We start this process with an honest assessment of what we can do for your business at the outset. At every stage of our working relationship we will work closely with you through consistent communication, clear reporting and complete accountability.

Great Prices Without Compromising on Quality

We make fantastic SEO services accessible to any business with the ambition and drive to exploit the opportunities available to grow their operations online.


How We Work


Understand your brand & Goal Setting

We get to know you and your business goals, set clear objectives and drive the right kind of traffic that delivers quality leads  

Keyword Research

No guessing, we identify how potential customers are searching for your products and services, Armed with this we create a strategy with a clear commercial focus.

On site Optimisation

Your website is optimised to include all the search signals that Google loves, including your content, page titles, images, URL and internal linking structure

Technical SEO

This aspect of SEO is focused on how search engines can crawl and index your site's content. We look at factors including: site speed, broken links, sitemaps and more.

Local SEO

A continuous process we update existing citations and add new ones to ensure your listings stay ahead of competitors. By providing more information and reviews we can influence potential customers to choose you.

Content Optimisation

Consistently creating fresh and engaging content to attract more qualified website visitors and potential customers as well as increasing 'long tail' search term traffic.


We work closely in tandem with you to ensure you know what we are working on and why at all times. Regular communication ensures we undertake the correct measures every step of the way as your business grows. Changes to your website and online marketing strategy will reflect the ongoing information we gather on your business progress.